Designing a Citizen-Centric Experience
The Problem
The City of Chicago’s website was confusing, frustrating, and time-consuming.
It didn’t reflect the inclusive, modern values of the current administration.
Project Goals
Chicago must provide a better digital experience for those they serve.
Details
Role: Researcher, UX/UI Designer
Year: 2019
Client: City of Chicago
Design Principles for Government
Focus on Constituents
Align the prioritization of content with the values of the city to be transparent and resident-focused
Clarity of Content
Create & share content that is easily understood & makes sense to the average Chicago resident.
Self-Service
Give residents the power to quickly complete tasks & service their needs digitally, decreasing the amount of calls to city departments & alderman offices.
Accessibility
Ensure that all design & content are accessible to all residents of the city of Chicago
Humanize the Government
Organize the sites contents in topics that made sense to the people interacting with them
Interested in learning more?
Download the design document to read through the full process, including multiple rounds of research, ideation, and testing.
